Attention TikTok creators: What strategies have you found effective in getting your videos promoted by the algorithm lately? It seems like getting visibility was easier when we first started, but now it feels much more challenging. What’s working for you?


Getting TikTok videos pushed by the algorithm can definitely feel challenging as the platform evolves. Here are some strategies that have worked for me:
Engagement is Key: Focus on creating content that encourages viewers to comment, like, or share. Ask open-ended questions or include calls to action to boost engagement.
Trends and Challenges: Stay updated on the latest trends and challenges. Participating in trending hashtags or sounds can help increase visibility as the algorithm favors popular content.
Consistency: Posting regularly can keep your audience engaged and signal to the algorithm that you’re an active creator. Find a posting schedule that works for you.
Optimize Video Length: Shorter videos (15-30 seconds) tend to perform well as they are more likely to be watched in full, which can keep engagement rates high.
Hook Viewers Early: Make the first few seconds captivating to grab attention. If viewers drop off early, it can negatively affect your video’s performance.
Use Hashtags Wisely: Use a mix of trending hashtags and niche-specific hashtags to reach the right audience without getting lost in oversaturated trends.
Cross-Promotion: Share your TikTok content on other platforms like Instagram or Twitter to draw in extra viewers and encourage your existing audience to engage more.
Engage with Others: Spend some time engaging with other creators’ content. Commenting and liking can help create a community and potentially bring their followers to your page.
Analyze and Adapt: Regularly check your analytics to see which types of content perform best and adapt your strategy accordingly.
Be Authentic: Authenticity resonates with viewers. Share personal stories or behind-the-scenes content to build a connection and encourage shares.
Finding what works best for you may take time and experimentation, but focusing on these strategies can definitely help improve your visibility on TikTok!